Abu Dhabi welcomes more MICE visitors from China
The United Arab Emirates (UAE) capital Abu Dhabi is spearheading efforts to tap into the potential of its cultural and tourism industry to attract more visitors for meetings, incentives, conferences, and exhibitions (MICE) from China.
UAE ambassador to China Ali Obaid Al Dhaheri introduced the city's strengths for MICE visitors during a Beijing promotional event. He said that Abu Dhabi is an ideal destination for its renowned Arabian hospitality, reasonable anti-pandemic measures, world-class MICE infrastructure, diverse offerings, and visa-free access and direct flights for Chinese travelers.
"As an innovative, diverse, and tolerant society, the UAE is committed to bringing opportunities for business and exchange to the whole world. We strive to also introduce new possibilities for enterprises, around the world, seeking connections," he noted.
According to Abu Dhabi Convention & Exhibition Bureau (ADCEB), also a co-host of the event on Tuesday, China has long been one of the key source markets for the city, and the bureau remains committed to optimizing and curating its offerings based on the needs of the Chinese MICE visitors.
"As we work closely with MICE and corporate agencies in China, our mission is to ensure visitors have an excellent experience in Abu Dhabi at every touchpoint," said ADCEB Director Mubarak Al Shamsi.
Aiming to strengthen Abu Dhabi's position as a leading MICE destination and attract more visitors, ADCEB has offered value and financial support through 'Advantage Abu Dhabi,' a subvention program aimed at increasing the overall value proposition of the destination by providing clients with end-to-end support. It also acts as a 'one-stop-agency' offering solutions, assistance with event planning, and connections to local MICE experts and industry partners.
The capital city's rigorous health and safety measures and policy support ensure that the Emirate is well-positioned to welcome international MICE groups.
Similar sound services are also seen in the commercial aviation sector. According to Etihad Airways, the national airline of the UAE, China continues to be a key market, with MICE and corporate travelers as essential components.
Related articles
Candice Swanepoel stuns in a form
Candice Swanepoel looked incredible as she arrived at the 77th annual Cannes Film Festival premiere2024-05-21Las Vegas lawyer and wife killed amid custody fight for children from prior marriage, family says
LAS VEGAS (AP) — A Las Vegas lawyer and his wife had been in the middle of a contentious battle for2024-05-21All Blacks center Jordie Barrett joining Leinster in December
New Zealand center Jordie Barrett will join Irish club Leinster on a short-term contract after the A2024-05-21China's top legislature to strengthen recording, review of normative documents
China's top legislature on Monday pledged to enhance the recording and review of normative docum2024-05-21Sweden beats France, Britain relegated after losing to Norway at hockey worlds
PRAGUE (AP) — Sweden beat France 3-1 to preserve a perfect record at the ice hockey world championsh2024-05-21Justice Thomas misses Supreme Court session with no explanation
WASHINGTON (AP) — Supreme Court Justice Clarence Thomas was absent from the court Monday with no exp2024-05-21
atest comment